Reportedly, music streaming service Spotify and podcast firm Gimlet are in negotiations over a proposed merger. It is said to be a $200 deal. The acquisition could open new markets to Spotify which would be able to expand outside the streaming music market. Gimlet has almost $30 in venture capital and has almost tripled its value in the last 2 years. The US podcasting industry is estimated to produce $314 Million in ad revenue annually. Who knew there was money in podcasting?
Spotify May Acquire Gimlet For $200 Million
Posted in: Ent
Published: 02/05/2019